Sales and Marketing Stacks on the Cheap: 5 Surprising Tools We Use

My co-founders and board members often tease me for being frugal – I’ve been called out for creating my own slide deck templates rather than outsourcing them to a designer for $1000, or running around to...

Building a Sales Team in Europe: Lessons Learned

If your SaaS company is considering expanding from the U.S. to Europe, there’s good news: Building a successful sales team in Europe actually isn’t so different from building one in the U.S., but I have...

The Advantages of Being a Female Seller

Women in sales hear a lot about the disadvantages faced by women in this male-dominated field. But it’s important to remember that women in sales also enjoy several advantages. At CloserIQ’s first Women in...

Building a Double-sided B2B Marketplace

Although Seamless/Grubhub is now better known for B2C services, when I came on in 2004 the business was exclusively B2B, which is what I focused on during my almost nine years there. My team signed up...

Optimizing Your Sales Team’s Productivity with Scorecards

In my previous post, I talked about the best ways to optimize your SDR team’s performance. There are a lot of questions that come with that though – mainly, how do you know if your SDRs are having...

Sales Coaching: How to Coach a High-Performing Rep

If you’ve ever had a rainmaker on your sales team, you know that a unique dynamic sometimes exists between you and your star-player. You also probably know how tempting it is to let your high-performer simply...

Startup Hiring: Your First Sales Hire

When founding teams need to scale their sales efforts beyond their first few clients, they need to hire a sales leader. This is a very risky and scary next step for founders as it’s a critical hire (often make...

A Guide To Your First Cold Email Structure

How many times have you struggled to write your first cold email? A lot depends on your creativity, that’s for sure, and you can’t wait forever for inspiration. But the good news is that an effective first...

How Providing Qualitative Support Improves Sales Team Performance

A good sales manager knows that to ensure their team is working at a certain caliber they have to track performance using quantitative metrics. A great sales manager recognizes that providing hands-on support...

Selling HR Technology: How to Structure Your Team for Success

When selling HR technology, it’s important to keep in mind that you are bringing in technology that will impact every employee at the company. These decisions matter to everyone in the executive suite...

Selling to the Healthcare Market: Enterprise and Transactional Sales

Healthcare professionals are some of the most vital members of our society. If you want to sell technology to them, it’s crucial to build an understanding of their unique needs. At Ambra Health, we offer...

Implementing a Sales Qualification Process as a New VP of Sales

As a new VP of Sales, there’s plenty to do in the first ninety days. This is particularly true if you’re joining a young company, where sales processes might be somewhat chaotic. That was the case for me when...

Latest articles