Author Archive: Christian Golden
Christian Golden, PhD, writes about tips and trends in digital marketing and social media for TrustRadius. He is a philosopher by day who loves teaching and digging into the big questions. His extracurricular interests include making music, reading comics, watching (really old) movies, and being in the great outdoors.
Christian Golden
August 7, 2018
Culture
management, sales, sales team
Recent changes in the customer’s journey have created new pressures on salespeople to perform at higher levels than ever before. The growth of online retail has turned the average customer into a research team of one with a wealth of detailed…
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